To add to the curvy takeover, plus-sized model, Ashley Graham, is making history by posing in Sports Illustrated’s annual swimsuit issue. Ashley Graham will have the pleasure of being the first ever plus size model to be featured in the magazines most popular issue. The ad is part of a new swimsuitsforall campaign, #CurvesinBikinis. The #CurvesinBikinis campaign goal is to celebrate the beginnings of the ‘Curvy Girl Era’ and to help women feel confident and sexy in any swimsuit.
Ashley is a 27-year-old model who is a size 14 has been very vocal about the need for the media to embrace curves. In January, she wrote an essay for Net-a-Porter’s online magazine, The Edit, encouraging women to love their bodies.
“I think that you can be healthy at any size and my goal is to help and educate women on that,” she wrote. “It doesn’t matter if you’re a size 2 or 22 as long as you’re taking care of your body, working out, and telling yourself, ‘I love you’ instead of taking in the negativity of beauty standards.”